Boone, N.C. — Progressive Grocer magazine, a grocery industry publication reporting on the top trends and latest information, recognized ECRS’ Catapult® WebCart™ as a ”Click and Collect 2.0” solution to merge store and online commerce in its February 2017 issue1.
In the article Pete Catoe highlighted some of the key points of the platform’s design, its functions, and its benefits for grocery retailers:
“To us, it’s just another lane. The consumer will make their transaction online, but it will be tied into the store POS system. It’s the same data, same customer, everything. This allows the consumer to look up their historical transactions, whether they were made on the web or in the store, redeem their loyalty points, use coupons, etc. We call it ‘unified transaction logic.’”
CEO & Founder of ECRS
The article, “Retailing on Demand” also discusses:
- the growing impact of technology on the food industry,
- the importance of direct-to-consumer retailing, and
- the significance of making a shift towards a more demand-driven supply chain.
About Progressive Grocer
As the voice of the retail food industry for more than 90 years, Progressive Grocer’s core audience targets top management at headquarters and key decision makers at store-level. From chain supermarkets to regional and local independent grocers, supercenters, wholesaler distributors, manufacturers and other supply chain trading partners, readers rely on PG for its authoritative, comprehensive, relevant, research-based editorial content and need-to-know news. By anticipating, reporting and interpreting the grocery industry’s top trends and information, Progressive Grocer fulfills its mission to stay Ahead of What’s Next.
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ECRS is an industry-leading retail solutions provider harnessing technology to future-proof today’s retailers and prepare them for tomorrow’s opportunities. ECRS’ revolutionary CATAPULT® system is the market’s only truly unified point of sale platform. With CATAPULT, the point of sale, self checkout, web-store, inventory, customer loyalty, back office, e-commerce, and enterprise management all share a single transactional business logic. We call this Unified Transaction Logic™, empowering our retailers to prosper by providing actionable business intelligence across the enterprise. Unifying hardware, software, and services, ECRS offers a friction-free, cost-saving solution that will increase customer engagement and improve the consumer experience.