ECRS and Pricer Now Partnering to Offer Electronic Shelf Labels (ESL) Solutions to the North American Market

Pricer, the global leader in digital shelf edge solutions, announced today that it will partner with ECRS, a leading supplier of value-added Point of Sale (POS) solutions to provide an integrated, high-end Electronic Shelf Labeling (ESL) system.

After extensive store and lab testing over a two-year period, ECRS selected Pricer to complement its CATAPULT® retail grocery automation suite to provide retailers with a complete state-of-the-art POS and ESL integrated offering. ECRS offers a holistic retail automation platform that includes powerful merchandising and inventory controls, a unified loyalty program, an e-commerce platform, and multistore management solutions to grocery, beverage, convenience and other high-volume, complex transaction retail environments. ECRS sees a growing opportunity to maximize retail synergies by combining the Pricer solution with its own leading-edge store automation offering.

“For Retailers, this signifies taking the next important step toward price optimization, labor efficiencies, and pricing integrity”, says Tony Catoe, Director of Hardware Management at ECRS. “We continually look to improve in-store operational efficiencies, while at the same time enabling an improved shopping experience. We find that only Pricer has the experience and reliability to support the extreme demands of a fully automated electronic pricing system in a complex food environment.”

“At Pricer, we are excited to be working with ECRS,” said Gary Glaser, Director of Americas. “ECRS is a proven, top quality industry leader in providing retailers with powerful and flexible POS and store automation solutions. By combining our high-end ESL package, now with the new flash and geopositioning features, retailers have a complete solution to help evolve a viable omnichannel strategy.”

 

About Pricer

Pricer AB, founded in Sweden in 1991, listed on the NASDAQ OMX Nordic, is the global leader inproviding in-store shelf-edge digital solutions that enhance both store performance and the shopping experience. The increasingly feature-rich Pricer platform is crossing over to solve key store transformation challenges such as customer and employee guidance, task-to-light and order preparation. It is also evolving to support shelf-edge customer personalization, data capture and interpretation. Pricer works with the world’s top retailers, small and large alike: grocers, DIY, electronics and specialtystores. To date, Pricer has sold more than 140 million electronic shelf labels to 15,000 stores in over 50 countries.

Contact

Laure Omnès / Pricer
laure.omnes@pricer.com
+33 7 62 03 84 40

 

About ECRS

ECRS is an industry-leading retail solutions provider harnessing technology to future-proof today’s retailers and prepare them for tomorrow’s opportunities. ECRS’ revolutionary CATAPULT® system is the market’s only truly unified point of sale platform. With CATAPULT, the point of sale, self checkout, web-store, inventory, customer loyalty, back office, e-commerce, and enterprise management all share a single transactional business logic. We call this Unified Transaction Logic™, empowering our retailers to prosper by providing actionable business intelligence across the enterprise. Unifying hardware, software, and services, ECRS offers a friction-free, cost-saving solution that will increase customer engagement and improve the consumer experience.