Redner’s Markets Drives Measurable Donation Growth Using ECRS® CATAPULT® Pin Pad–Based Donation Functionality

Boone, NC — February 4, 2026 — ECRS®, the leader in retail automation solutions for independent grocers of all sizes, recognizes Redner’s Markets outstanding efforts in collecting charitable contributions using CATAPULT® pin pad–based donation functionality. By activating a customer–initiated donation prompt natively within CATAPULT Web Office®, Redner’s increased donation participation and total funds raised across multiple campaigns. 

Purposeful Design at the Point of Payment

The pin pad donation capability is a native component within the ECRS CATAPULT retail automation solution. Removing the need for cashier initiation, donation prompts are presented directly to the shopper at the point of payment. This approach enables consistent engagement, reduces reliance on verbal prompts, and allows customers to act independently without interrupting transaction flow. 

Incredible Results at Redner’s Markets

After validating the workflow internally, Redner’s Markets enabled the pin pad to prompt across attended POS lanes and recorded immediate gains: 

• POS Prompted Round Up (9/4–9/22, 2025): $3,219.62 

• Pin Pad Prompt (9/23–10/1, 2025): $10,507.71 

• Total Raised: $13,727.33 

Placing the donation decision directly in the customer’s hands resulted in more than triple the contributions in a shorter timeframe. As shared by representatives from Redner’s Markets “We tripled donations in less time with the pin pad prompt” and “The lift is ridiculous.” 

Consistent Performance Across Seasonal Campaigns

Redner’s Markets extended this same checkout model to its annual Toys for Tots initiative with similarly strong year-over-year results: 

• 2024 POS Prompted Donations: $26,405.82 

• 2025 Pin Pad Prompt Donations: $47,146.00 

Nearly doubling contributions, Redner’s demonstrated how a well-designed payment experience can deliver repeatable results across campaigns. 

Driving Community Impact with Technology

ECRS is proud to recognize Redner’s Markets leveraging CATAPULT’s capabilities in an intentional way to support community giving. This success highlights deliberate design within everyday retail workflows enabling increased participation, improving consistency, and generating measurable impact, all without adding operational complexity. 

About ECRS

Family-owned since 1989, ECRS is a Certified Evergreen® retail transactions and artificial intelligence solutions provider, offering simple, practical solutions that unify operations and empower independent retailers to thrive. ECRS’ revolutionary CATAPULT® POS platform, powered by Unified Transaction Logic®, is the market’s only truly unified transaction platform that seamlessly connects all retail touchpoints. With CATAPULT, all retail touchpoints—including point of sale, back office, self-checkout, deli scale, fuel pump, pharmacy, inventory, loyalty, eCommerce, and enterprise management—share one single transactional logic. Unifying hardware, software, and services, ECRS offers friction-free, cost-saving solutions that make advanced automation accessible while transforming the consumer experience.