Sun Valley, Idaho – ECRS, a leader in retail and transaction technology, has been honored with a prestigious accolade, securing a place among the Top 25 Evergreen Companies, as awarded by the Tugboat Institute. This recognition celebrates ECRS’s steadfast commitment to long-term business excellence and its adherence to the Evergreen 7Ps® principles, which include Purpose, Perseverance, People First, Private, Profit, Paced Growth, and Pragmatic Innovation.
The award underscores ECRS’s dedication to operational independence and private ownership, which aligns with the values of enduring private companies that prioritize the well-being of their customers, employees, and communities. As a Certified Evergreen™ company, ECRS has demonstrated a consistent commitment to these principles, fostering a business environment that thrives on innovation while maintaining a human-centric approach.
“I founded ECRS to serve our customers, employees, industry, and our communities. I wanted ECRS to be a lasting institution that all stakeholders could count on,” said Pete Catoe, CEO & Founder of ECRS. “For 35 years we have lived this vision out, and it has been an amazing and rewarding experience. Now, it warms my heart having ECRS receive this recognition, as a top 25 Evergreen company, because it is an outward reflection and sign of our lasting commitment.”
The Tugboat Institute recognizes ECRS’ significant impact on society and its role as a vehicle for building general awareness of what it means to be an Evergreen company. This accolade is a testament to ECRS’ 35-year legacy of excellence and its vision to build a lasting, service-oriented, and thriving enterprise for generations to come. For more information on ECRS’ achievements and the Top 25 Evergreen Companies award, please visit the Tugboat Institute’s official announcement.
ABOUT the Tugboat Insitute
The Tugboat Institute is a distinctive organization that champions the growth and success of enduring, private companies. Founded on the belief that businesses should be built to last beyond a single lifetime, the institute supports leaders who are committed to long-term value creation without the pressures of exit strategies typically associated with venture capital and private equity. Through its Evergreen 7Ps principles Tugboat Institute provides a platform for CEOs and entrepreneurs to connect, share insights, and learn from each other’s experiences. The institute’s Certified Evergreen program offers a rigorous assessment for companies aspiring to these standards, while its publications and events, such as the Evergreen Journal and the Gathering of Teams, serve as resources for continuous learning and inspiration. Learn more about Tugboat Institute: About Us – Tugboat Institute
About ECRS
Family-owned since 1989, ECRS is a Certified Evergreen® retail transactions and artificial intelligence solutions provider, offering simple, practical solutions that unify operations and empower independent retailers to thrive. ECRS’ revolutionary CATAPULT® POS platform, powered by Unified Transaction Logic®, is the market’s only truly unified transaction platform that seamlessly connects all retail touchpoints. With CATAPULT, all retail touchpoints—including point of sale, back office, self-checkout, deli scale, fuel pump, pharmacy, inventory, loyalty, eCommerce, and enterprise management—share one single transactional logic. Unifying hardware, software, and services, ECRS offers friction-free, cost-saving solutions that make advanced automation accessible while transforming the consumer experience.
Contact
Brittany Benton
Managing Director of Marketing
800.211.1172
newsroom@ecrs.com
