June 11, 2024 CoupDog, a next generation digital coupon provider, has completed the first phase of its integration to ECRS’ CATAPULT® Retail POS platform. The new integration allows ECRS retailers access to CoupDog’s cutting-edge blockchain-powered coupon platform, providing an exceptional omnichannel experience for shoppers at CATAPULT-operated locations.
Because CATAPULT Retail POS uniquely runs the same transactional logic across all retail touchpoints, this API integration seamlessly extends to ECRS’ eCommerce solution, loyalty suite, and point-of-sale. With the simple creation of a customer account, shoppers can effortlessly clip coupons by browsing a digital coupon gallery or discovering relevant coupons while exploring products. This integrated digital experience allows them to redeem the coupons effortlessly at checkout in-store, and for eCommerce-enabled retailers using CATAPULT WebCart™, they can also be redeemed online.
Leveraging modern cloud-based infrastructures, ECRS retailers can easily activate and test digital coupons, benefiting from CoupDog’s patented secure blockchain ledger for coupon security and settlement.
In Phase II of this integration, CoupDog and ECRS will incorporate advanced tools that enable retailers to personalize and target coupons for specific groups of shoppers. This phase will also introduce new in-store coupon activation tools to enhance customer engagement and drive sales.
“More and more, independent retailers are looking toward innovative technology solutions that help them compete,” said Pete Catoe, Founder & CEO of ECRS. “Our goal is to empower independents with new ways to enhance shopper experiences and elevate their promotional strategies. We are proud to partner with CoupDog and bring this integration to our retailer community to help them achieve exactly that.”
“ECRS has been a fantastic partner. They have a very elegant cloud-based architecture and talented technical team that resulted in a successful integration between our platforms” says Rob Balfour, CEO of CoupDog. “Together we also have a very exciting product roadmap and will be delivering even more exciting new capabilities in 2024.”
The ECRS and CoupDog partnership reflects a shared commitment to bring a new level of convenience and delight to shoppers through digital coupon innovation while simultaneously providing retailers with promotional solutions to stay ahead in the competitive retail landscape. To learn more about ECRS’ powerful retail automations and integration partners, visit www.ecrs.com.
About CoupDog
CoupDog is a next-generation digital coupon platform delivering true innovation to the promotion ecosystem. CoupDog has combined a secure, scalable distributed ledger using Blockchain technology and integrated it with Retailer Load2Card platforms as well as the latest mobile wallet platforms from Apple and Google. As a cloud-based promotion engine and system of record, CoupDog’s patented platform serves as the single source of truth for dispute-free processing and settlement. CoupDog has over 100 CPG brands using its platform to provide manufacturer funded digital coupons.
For more information visit www.coupdog.com.
About ECRS
Family-owned since 1989, ECRS is a Certified Evergreen® retail transactions and artificial intelligence solutions provider, offering simple, practical solutions that unify operations and empower independent retailers to thrive. ECRS’ revolutionary CATAPULT® POS platform, powered by Unified Transaction Logic®, is the market’s only truly unified transaction platform that seamlessly connects all retail touchpoints. With CATAPULT, all retail touchpoints—including point of sale, back office, self-checkout, deli scale, fuel pump, pharmacy, inventory, loyalty, eCommerce, and enterprise management—share one single transactional logic. Unifying hardware, software, and services, ECRS offers friction-free, cost-saving solutions that make advanced automation accessible while transforming the consumer experience.
Contact
Ryan Reynolds
For Public Relations
800.211.1172
newsroom@ecrs.com
