Boone, NC – June 30,2026 – We asked, and the CATAPULT® Community delivered. Independent retailers nationwide responded to the Retail Success Story Contest with compelling stories showcasing how they are using CATAPULT to transform and elevate their operations. Among the standout submissions, Cliff’s Country Market rose to the top.
Partnering with ECRS to Transform Operations
Cliff’s Country Market, a family-owned grocer built on principles of trust, community, and transparency, was at a turning point. After being acquired and navigating operational disruption, the team reached a point where their existing systems could no longer support their operational needs. They needed better visibility, stronger processes, and technology capable of supporting long-term growth.
“At first, it was a big decision” said Pam Rozsa of Cliff’s Country Market. “Small, family-owned businesses and independent retailers do not make technology investments lightly. Every dollar matters. Every operational shift affects your team, your workflow, and ultimately your customer experience. Choosing ECRS meant trusting that the investment would not only solve today’s problems but position us for long-term success.”
From Uncertainty to Operational Control
After implementing several unified CATAPULT retail automation solutions, including CATAPULT Cognition®, WebCart™, and the CATAPULT Loyalty Suite, Cliff’s began to shift from reactive operations to proactive decision-making, backed by ECRS’ hands-on support, continuous training, and collaborative partnership to drive adoption and long-term success.
Cognition, CATAPULT’s native AI-powered analytics and reporting solution provided clearer visibility into performance across departments. Instead of relying on manual review or instinct alone, Cliff’s could make faster, more informed decisions grounded in real data.
Cliff’s also leveraged ECRS-powered reciProfity® food costing software to further strengthen deli operations and day-to-day execution. By optimizing grab-and-go pars, improving sandwich preparation workflows, and tightening inventory management, the team gained greater control over pricing accuracy and margins, helping enable consistent, department-level profitability.
“Purchasing became smarter, faster, and more precise… We improved inventory turns, reduced shrink, and protected margins, especially in high-value departments like produce, bakery, deli, grocery, and fresh meat.
This was not just about saving money; this was about doubling revenue in just two short years! DemandFill 3.0 helped us move from guesswork to confidence. Cognition and reporting created another major shift.
With real visibility into what was happening across departments, we could lead proactively instead of reactively... We went from messy to meaningful to measurable.”
Enhancing the Customer Experience
Cliff’s leveraged WebCart, CATAPULT’s native e-commerce platform to streamline online ordering and pickup, improving customer experience during high-demand periods like holiday promotions.
Simultaneously, Cliff’s enhanced its loyalty program by connecting CATAPULT’s Dynamic Promotions directly to customer behavior. This enabled more relevant offers, flexible mix & match savings, and clearer in-store messaging, creating a more personalized and rewarding shopping experience.
Together, these solutions allowed Cliff’s to deliver promotions that felt practical, intentional, and aligned with how their community shops.
Celebrating Cliff’s Country Market at Ignite
Cliff’s Country Market plans to attend the Ignite Retail Success Conference, hosted by ECRS from August 2nd through 5th in Nashville, Tennessee.
At Ignite, attendees can look forward to dynamic keynotes, immersive hands-on learning, and opportunities to connect with peers, industry leaders, and product experts. Every session is designed to help retailers accelerate product value, spark collaboration, and fuel real-world results.
Click here to learn more about Ignite, the premier retail conference for connection, learning, and leadership.
Partnering with ECRS
ECRS helps retailers eliminate operational silos and enhance experiences for both teams and customers. With CATAPULT’s Unified Transaction Logic®, retailers can unify touchpoints across point of sale, inventory, supply chain, reporting, analytics, loyalty, promotions, payments, and e-commerce together on one connected platform.
For independent retailers like Cliff’s Country Market, finding the right technology partner reduces operational friction, enables more confident, informed decisions, improves customer engagement, and enables long-term scalability.
“That is why we would tell any independent retailer this: Do not just look at the software. Look at the partnership. Because the right technology can improve operations. But the right people behind it can change your business. That is what ECRS did for Cliff’s Market.”
Ready to learn how ECRS can revolutionize your operations? Visit ECRS.com.
