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Home  /  Resources  /  Library  /  Videos

Adams Fairacre Farms: Partner Profile

Part One of a Four-Part Video Series

Published:  March 11, 2022

ECRS is forging winning partnerships with grocers across the United States and beyond. Learn how a growing company in Poughkeepsie, New York is utilizing ECRS’ e-Commerce solution, CATAPULT® WebCart™, to exceed customer expectations and build loyalty to their brand.

In this introduction to a four-part series, viewers can learn more about what makes this New York-based natural grocer special.

  • Adams Fairacre Farms began in 1919 when Ralph and Mary Rodgers Adams purchased 50-acres of land to begin farming.
  • During the 20s, 30s, and 40s, they sold vegetables they grew at farmer’s markets and roadside stands.
  • Adams Fairacre Farms has expanded to four locations, with a fifth one on the way in 2023.

“We consider ourselves unique because we have full garden centers and a lot of non-food departments that aren’t typical of a speciality grocer or health food store. We’ve been happy with how CATAPULT has been able to handle those transactions.”

Mike DeCiutiis
IT Director | Adams Fairacre Farms

 

For additional videos in this four-part series, please see the Adams Fairacre Farms success story.

 

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