Benchmarking the grocers’ commitment to digital transformation with a focus on marketing, loyalty, online shopping, WiFi and more.
Although the products in your local supermarket are always changing, the basic technology has remained pretty much the same since the invention of the bar code. But vast change is currently underway in grocery, according to findings in a study done by the research firm Carbonview. A digital transformation is well underway in grocery and rapidly rebooting the foundational pillars of food retailing.
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