Recorded: Thursday, March 23, 2017 | 50 min.
This straight-talk webinar provides a clear to follow roadmap for retailers to make the move to unified commerce. Learn the benefits and organizational impact of shifting from siloed systems to a single platform. Hear from an actual retailer that made the switch. ECRS’ president, founder, and CEO Pete Catoe will join other industry experts to examine the strategic decisions that grocers need to remain relevant and competitive in this new digital age.
Making the move to unified retail revolutionizes the infrastructure, architecture and applications that are currently straining to keep pace with rapidly evolving consumer technologies and behaviors. Deployed in the right way, the benefits of a unified platform include:
- Consolidating a dozen or more technology platforms into one and eliminating complex integration schemes
- Eliminating software pain points that hold back business development and customer satisfaction and lower profitability
- Increasing touchpoints and raising engagement throughout a holistic customer experience
- Flexibility to add new features and functions with ease of scale and increased speed to market
Questions answered in this webinar include:
- Where is the future of retail technology headed?
- Am I on track with technological advances?
- How can my company go about transitioning to a single, unified platform?
- What can I expect after making the switch?
Pete Catoe, Founder, President & CEO, ECRS
An entrepreneur by nature and an executive in practice, Pete believes great companies are built one idea, one customer, and one employee at a time. When it comes to his business philosophy, Pete believes strongly that a unified platform is the future of retail technology, that retail platforms should be free of bulky technology stacks and messy integrations, and that retailers should strive to make a customer’s experience easy, seamless, and identical no matter where the transaction point may be. If you were to ask him, he’s “in the business of making his retail customers more competitive and their customers happier.”
Rob LaBonne, VP of Marketing and IT, LaBonne’s Markets
Rob LaBonne is a 7th generation grocer with his family-owned grocery chain, LaBonne’s Markets. LaBonne’s Markets was founded in the early 1900’s as a horse and buggy operation and has grown over the last 100 years to three stores throughout Connecticut with over 300 associates. The resulting customer-experience, with the LaBonne family, remains one of consistently finding high-quality goods surpassed, only on occasion, by superior customer-care and service.
Perry Kramer, Vice President and Practice Lead, Boston Retail Partners
Perry Kramer is a leader in retail information technology, with more than 20 years of extensive experience across several types of retailers, including department stores and specialty retailers. In addition to VP and leadership positions with retailers, he has held the CIO position with a technology company and was co-chairman of the Association for Retail Technology Standards (ARTS) board of directors. Throughout his career, Perry has managed selection and implementation projects within store systems, logistics, finance, HCM, e-commerce and merchandising.